05/24/2022 7:10 pm | GWC Warranty

NIADA’s All-New Certified Pre-Owned (CPO) Program: Is it Time to Go CPO?

CPO programs are a great way to boost your dealership’s reputation and increase margins and profitability. NIADA’s CPO program makes the process of certifying vehicles cheaper, faster, and easier than ever before.

03/31/2022 3:28 pm | GWC Warranty

Defining Transparency in the Sales and F&I Process

Transparency is a widely used term in retail automotive, but what does it really mean? The term transparency can mean a lot of things to different people, so I think it is important to define it. A definition helps to establish a standard that can easily be understood by both consumers and dealers, so that both parties can set an expectation for the car-buying experience.

03/30/2022 6:08 pm | GWC Warranty

Four Tips for a Successful CPO Program

CPO programs are a great way to boost your dealership’s reputation and build customer loyalty and trust. These tips will help your dealership run a successful program.

03/23/2022 5:04 pm | GWC Warranty

Three Ways to Build Trust with Customers

If your dealership focuses on building trust with customers from the very first conversation, buyers will feel like they made the right choice.

02/22/2022 2:49 pm | GWC Warranty

Five Questions to make sure your lenders are the right fit

For dealerships with a large subprime customer base, finding the right lender can be challenging. A lender who gives the highest advances, longest terms, and lowest rates with zero fees may seem too good to be true. How can you vet potential lenders to find the best ones for your dealership?

01/19/2022 3:50 pm | GWC Warranty

Creating Repeat Customers for Pre-Owned Vehicles

Building customer loyalty can be a challenge for dealers. When customers focus primarily on inventory, the ability to differentiate your dealership from a competitive dealership is limited. One way to stay in touch with customers is by helping them find F&I products that meet their needs and keep their investment protected. Providing peace of mind leads to a better ownership experience and increases the chance that customers will return to your dealership.

12/27/2021 2:24 pm | GWC Warranty

Three Trends Driving Higher F&I Profits

Understandably, the number one focus of any business, not just dealerships, is accelerating revenue. That usually involves investment in technology, inventory, and marketing. But if you're relying on your people to use these tools, it's just as essential to make sure they've got the right attitude to be successful. 

12/16/2021 7:34 pm | GWC Warranty

The Right Attitude for 2022

Understandably, the number one focus of any business, not just dealerships, is accelerating revenue. That usually involves investment in technology, inventory, and marketing. But if you're relying on your people to use these tools, it's just as essential to make sure they've got the right attitude to be successful. 

12/01/2021 4:03 pm | GWC Warranty

Tips to Stay Compliant During F&I Presentations

Avoid these four mistakes many F&I managers often make with customers.

09/14/2021 2:28 pm | GWC Warranty

What do Lenders Look for in a Dealership?

One of the easiest ways to lose a sale is a lack of financing options. Find out what lenders look for in a dealer and how to evaluate your current partnerships to make sure they're working for you and your buyers.