GWC Warranty News

11/04/2015 10:00 am | BY GWC Warranty

GWC Warranty Takes Home Two 2015 Automotive Communication Awards

WILKES-BARRE, PA. –GWC Warranty, the best-in-class provider of used vehicle service contracts and related finance and insurance products sold through automotive dealers, was awarded with two 2015 Automotive Communication Awards at Tuesday’s Women’s Board Reception during Automotive Aftermarket Industry Week in Las Vegas.

GWC’s company blog, Accelerate, won in the Business-to-Business Blog category and its Behind The Wheel dealer story series won in the in Business-to-Business Use of a YouTube Video category.

“To be honored by peers within the automotive community for the content we provide dealers is a true testament to GWC Warranty’s commitment to be the industry’s best-in-class provider of used vehicle service contracts,” said GWC CEO and President Rob Glander. “We are proud to accept these awards and will strive to continue to provide dealers with timely, helpful, informative and engaging communications.”

GWC Warranty’s company blog, Accelerate, launched in March of 2015, and was designed to provide driven used car dealers with the news and know-how to be more successful. Accelerate features helpful best practices, news, trends and more to help dealers stay on the forefront of the used car industry and better serve their customers.

Behind The Wheel was introduced in August of 2015 with the story of Zimmerman’s Automotive, a 20-year GWC dealer partner, which tells its story of community involvement, customer service and a reputation 50 years in the making. Behind The Wheel pulls back the curtain to unveil the people and communities that make independent dealers successful. Each dealership’s story also delves into how GWC Warranty’s best-in-class service, products, training and technology align with independent dealers’ missions to operate reputable, successful businesses.

The annual Automotive Communication Awards are sponsored by the Car Care Council Women’s Board and the Automotive Communication Council. The awards are intended to applaud those companies and agencies that provide automotive information to consumers and the trade professionals who interact with them on a daily basis. All entries consisted of automotive advertising, marketing, merchandising and/or PR efforts targeted to consumers or the trade between January 2014 and November 2015.

About GWC Warranty

Established in 1995, GWC Warranty is the largest, best-in-class provider of used vehicle service contracts in the automotive industry. Named a Motor Trend® Recommended Best Buy for independent dealers, GWC Warranty is committed to providing its dealer partners with service, products, training and technology to make them more successful. GWC Warranty has helped bring a “No Worries, Just Drive” experience to more than 1.5 million drivers nationwide. GWC Warranty, rated A+ by the Better Business Bureau, is owned by Stone Point Capital, a Connecticut-based investment firm with aggregate committed capital of more than $13 Billion. For more information about GWC Warranty please visit www.GWCwarranty.com.