Tower Auto Sales

12/16/2015 3:00:00 PM | By GWC Warranty

3 Ways You Can More Effectively Present F&I Products

More often than not, a customer walking into an F&I office has done the dance before. For so many of these drivers, this part of the car-buying experience has the reputation of being about as enjoyable as a trip to the dentist.
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GWC Warranty Certified Pre-Owned Program

12/10/2015 3:00:00 PM | By GWC Warranty

What do customers want under the tree? Research says CPO.

More often than not, a customer walking into an F&I office has done the dance before. For so many of these drivers, this part of the car-buying experience has the reputation of being about as enjoyable as a trip to the dentist.
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screenshot_3

12/2/2015 3:00:00 PM | By GWC Warranty

Benefits Of Using A Menu For F&I

F&I in a used car dealership is no easy task. In fact, at times it can seem downright contradictory. You’re tasked with simultaneously finding favorable financing options for customers while maximizing profitability on F&I products.
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GWC CEO and President Rob Glander

11/25/2015 3:00:00 PM | By GWC Warranty

GWC CEO and President, Rob Glander, Discusses Ontario Teachers' Pension Plan Merger

Here is GWC CEO and President, Rob Glander, with everything GWC dealers need to know about Ontario Teachers' Pension Plan becoming the new majority shareholder for APCO Holdings, Inc.

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GWC Dealer App for iPads

11/19/2015 3:00:00 PM | By GWC Warranty

How To Make Your Dealership Mobile Friendly

eBay Motors recently released results from a study called “The Future of Automotive Shopping Survey.” What it revealed, however, were some striking revelations about the present state of automotive shopping.
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11/9/2015 3:00:00 PM | By GWC Warranty

GWC Warranty Releases Second Video In Award-Winning Behind The Wheel Dealer Story Series

eBay Motors recently released results from a study called “The Future of Automotive Shopping Survey.” What it revealed, however, were some striking revelations about the present state of automotive shopping.
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GWC Warranty

11/5/2015 3:00:00 PM | By GWC Warranty

7 Tips For Profitable Reconditioning

Every used car dealer has been there. That day when your grip on the pen nearly pierces the repair order you’re signing to put you over budget on reconditioning costs. It’s frustrating for any used car dealer. Excessive reconditioning costs you on housing expenses, repair costs, time and – most importantly – it cuts into your profit margins.
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GWC Warranty Automotive Communication Awards

11/4/2015 3:00:00 PM | By GWC Warranty

GWC Wins Two Automotive Communication Awards!

GWC Warranty was awarded with two 2015 Automotive Communication Awards at Tuesday’s Women’s Board Reception during Automotive Aftermarket Industry Week in Las Vegas.
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Overcoming Common Objections

10/28/2015 2:00:00 PM | By GWC Warranty

4 Common Objections To Buying A VSC

You’ve heard every objection in the book when it comes to back-end products. “Do I really need this?” “A friend of mine told me not to buy that.” The list goes on and on. In reality, most back-end products can benefit your customers, and it’s your job as their salesperson to convince them of why they need it.
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GWC Warranty

10/26/2015 2:00:00 PM | By GWC Warranty

GWC Warranty Expands Its Nationwide Presence With Growing Employee Sales Force

GWC Warranty, the best-in-class provider of used vehicle service contracts and related finance and insurance products sold through automotive dealers, has taken steps to better serve automotive dealers nationwide by placing newly hired Dealer Consultants in several major markets across the country.
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