GWC Warranty Accelerate Blog

11/17/2017 10:00:00 AM | By GWC Warranty

5 Reasons For Used Car Dealers To Be Thankful

It’s the time of year to give thanks, and there is plenty to be thankful for in the used car industry this year. Let’s take a look at five recent developments that signal an industry bursting with potential.

Read More
GWC Warranty Accelerate Blog

11/10/2017 10:00:00 AM | By GWC Warranty

Help! Repeat Buyers Gone Missing

Used car dealers are well aware of just how important repeat buyers can be. But are you really getting the repeat business you’d like to see? Far too often when repeat buyers go missing, it’s because the dealer disappeared in the months and years following a sale.

Read More
GWC Warranty Accelerate Blog

11/3/2017 10:00:00 AM | By GWC Warranty

How A Messy Trunk Can Sell A VSC

Every dealer has a patented trick up his or her sleeve – some more unconventional than others. But did you know that checking out a customer’s trunk could help you sell more VSCs?

Read More
GWC Warranty Accelerate Blog

10/27/2017 10:00:00 AM | By GWC Warranty

How To Contend (And Win) Against Big Competition

Being an independent dealer in a world of new big box stores, online retailers and nearby competitors, it can sometimes feel like being the small fish in an ocean of competition. You can level the playing field, though, with nothing more than an open mind and a willingness to adapt.

Read More
GWC Warranty Accelerate Blog

10/20/2017 10:00:00 AM | By GWC Warranty

Don’t Call Your Customers

A new report on automotive customer preferences makes the case that you should hang up the phone on your customers. It suggests you should email them instead.

Read More
GWC Warranty Accelerate Blog

10/13/2017 10:00:00 AM | By GWC Warranty

Crafting Your Auction Gameplan

The auction is every independent dealer’s gameday. The adrenaline. The sounds of anxious buyers pacing and analyzing every vehicle before it heads down the lane. But just like the best athletes prepare for each contest, the best dealers never head to auction without a gameplan.

Read More
GWC Warranty Accelerate Blog

10/6/2017 10:00:00 AM | By GWC Warranty

4 R’s Of Online Reviews

Your reputation has always been a key to your success. But it’s undeniable how much the game has changed when it comes to managing your reputation.

Read More
GWC Warranty Acccelerate Blog

9/29/2017 10:00:00 AM | By GWC Warranty

Longer Ownership = Greater Profit Opportunity

The way customers buy cars is changing. Everything from the way they shop to ownership habits is different today than it was just a few short years ago. But two trends in particular spell an added F&I opportunity that your customers can’t deny.

Read More
GWC Warranty Accelerate Blog

9/22/2017 10:00:00 AM | By GWC Warranty

Does Your Vehicle Service Contract Cool Post-Sale Heat?

Let’s face it. Your customers’ experiences with the vehicle you sold them aren’t always 100% in your control. How the customer cares for the vehicle, their financing experience and other factors all play a role. But perhaps nothing stands to affect your customers more than the vehicle service contract you provide.

Read More
GWC Warranty Accelerate Blog

9/15/2017 10:00:00 AM | By GWC Warranty

Post-Sale Headaches Cured By Pre-Sale Training

How many times have you caught wind of a negative customer experience only to think that it was something you could have been avoided altogether? Even if the answer is just once, that’s a headache you’ve experienced that never needed to happen.

Read More